Ascots & Chapels, a British business, has found a novel approach to help UAE-based artists. The ‘Artist of the Month’ CSR program, which was launched recently during Dubai’s ‘art month,’ aims to highlight the nation’s arts and cultural community’s legacy and diversity.
The brand will cooperate with local artists, designers, illustrators, and graphic designers as part of the campaign, commissioning them to create a bespoke piece of art that will cover the lining of a custom suit jacket. The firm gave special attention to promoting the UAE when choosing new artists for the campaign, and for its first collaboration, it chose modern Emirati artist Khalid Al Banna.
Read More